Allentown’s most famous Department Store
Discover the lure and enchantment of the legendary Hess’s Department Store. Delve into the marketing genius of Max Hess with a staff historian from the Lehigh Valley Heritage Museum – a center for lifelong education.
Learn about the development and decline of a store that once stood as an icon of marketing. Allentown’s most famous department store was once visited by luminaries of American culture including: Superman “George Reeves,” Zsa Zsa Gabor, Red Skelton, and Dan Blocker from Bonanza. Relive sweet memories as you imagine a luscious piece of Hess’s world famous strawberry pie from the Patio Restaurant, and remember the beautiful models wearing the latest fashions from Europe. Join us as we recall the magic of Hess’s Department Store.
To be included in the initial registration for this program we must receive your registration request by 5 PM, Monday, September 17, 2018. Be advised, programs may already be filled for registrations received after that date.
This program will be held at the Macungie Institute
Tuesday, November 6, 2018 @ 7:00 P.M.
Program Code: BUY
Register for Program Program is full waiting list only